Workshop
Live Google Ads Campaign Workshop at Pyramid College, Jalandhar
Techcadd conducted a Live Google Ads Campaign Workshop at Pyramid College of Business & Technology, Jalandhar, introducing students to Google Ads campaign setup, keyword targeting, ad creation, budget planning, audience targeting, and campaign performance optimization.
- Dates
- 13 Aug 2026 – 13 Aug 2026
- Venue
- Jalandhar
- Type
- Workshop
How it went
About this event
On 13 August 2026, Techcadd conducted a Live Google Ads Campaign Workshop at Pyramid College of Business & Technology, Jalandhar, Punjab. The workshop introduced students to the fundamentals of paid search advertising and demonstrated how businesses use Google Ads to reach relevant audiences, generate leads, and promote products and services online.
The session focused on the essential stages of planning and managing a digital advertising campaign, including keyword research, audience targeting, ad creation, campaign structure, budget planning, and performance monitoring. Participants explored how selecting relevant keywords and writing effective ad copy can help improve campaign relevance and connect businesses with potential customers.
The workshop also highlighted the importance of measuring campaign performance through key metrics, understanding advertising costs, and optimizing campaigns based on results. Practical examples helped connect digital marketing concepts with real-world business objectives and online growth strategies.
Key Topics Covered
Introduction to Google Ads and paid search advertising
Google Ads campaign structure and setup
Keyword research and search intent
Creating relevant and engaging ad copy
Audience targeting and campaign settings
Budget planning and bidding fundamentals
Understanding impressions, clicks, CTR, and conversions
Campaign monitoring and performance optimization
Google Ads for lead generation and business growth
Other events
24 Oct 2026
CV Building, Personality Development and Portfolio Building Session at techcadd
23 Oct 2026
Seminar on Agentic AI and Intelligent AI Agents at Maharaja Agrasen College, Yamuna Nagar
23 Oct 2026
Hands-On Workshop on Agentic AI: Building Intelligent AI Agents
23 Oct 2026
Understanding CAD-Based Manufacturing Design: Precision in Digital Engineering
22 Oct 2026
Engineering Software Workshop on CSE, Civil and Mechanical Applications at CT Institute, Shahpur
22 Oct 2026
Seminar on Agentic AI: Exploring the Future of Intelligent AI Systems
17 Oct 2026
Python Programming Workshop – Day 1 at Layallpur Khalsa College, Kapurthala
12 Oct 2026
Engineering Career Guidance Session on CSE, Civil & Mechanical Engineering at JR Polytechnic College, Hoshiarpur
8 Oct 2026
Seminar on AI Agents & AI Tools at Sukhjindra College, Gurdaspur
7 Oct 2026
AI and Generative AI Seminar at KV Suranussi, Jalandhar
6 Oct 2026
Backend Development Workshop on APIs & Databases in Ludhiana
6 Oct 2026
Seminar on Graphic Design & AI at Sant Baba Bhag Singh University
6 Oct 2026
Agentic AI Workshop at GNDU Regional Campus, Gurdaspur
5 Oct 2026
Agentic AI Workshop at CT Group of Institutes, Jalandhar
2 Oct 2026
JavaScript from Zero: Making Web Pages Come Alive – Seminar at PCTE, Ludhiana
1 Oct 2026
Industrial Visit - Innocent hearts College , Jalandhar
1 Oct 2026
Career in AI After 12th: Exploring Opportunities in Artificial Intelligence
29 Sept 2026
Seminar on Generative AI at Govt. College, Hoshiarpur
28 Sept 2026
Workshop on Artificial Intelligence – S.D. Girls College, Jalandhar
22 Sept 2026
Seminar on Digital Marketing at Satyam College, Nakodar
19 Sept 2026
Faculty Development Programme (FDP) on Artificial Intelligence – Mukand Lal National College
19 Sept 2026
sdftgyhujikl
15 Sept 2026
Panel Discussion on the Effect of AI on Various Engineering Branches – SVIET, Chandigarh
11 Sept 2026
Successful Generative AI Seminar at Mukand Lal National College!
7 Sept 2026
Workshop on data analytics at TIMT , Yamunanagar
27 Aug 2026
Mega Job Fair & Placement Drive – Universal Group of Institutions, Lalru
24 Aug 2026
Time Management & Critical Thinking Seminar – Indo Global College
21 Aug 2026
App Testing & QA Workshop in Ludhiana | Techcadd
20 Aug 2026
Deep Learning Project Showcase in Ludhiana | Techcadd
20 Aug 2026
AI & Showcase of Robo Dog
19 Aug 2026
Mechanical Engineering and Artificial Intelligence Lecture at GNDEC Ludhiana
18 Aug 2026
Industrial Visit – CGC Landran
18 Aug 2026
The Future of Entrepreneurship: Innovation, Technology and Business Opportunities at Rayat Bahra University
18 Aug 2026
techcadd Represents as Skill Partner at SLIET Techfest 2025
11 Aug 2026
3 Days Agentic AI Workshop at Quest Group of Institutions
6 Aug 2026
Generative AI Seminar – Trinity College, Jalandhar
23 Jun 2026
4 Day App Development Workshop
17 Apr 2026
Techcadd’s Robo Dog Chi Chi at the AI Summit
13 Mar 2026
Student Engagement & Technology Career Awareness Session – HMV, Jalandhar
12 Mar 2026
Artificial Intelligence & Emerging Technology Seminar at Baba Banda Singh Bahadur Engineering College
29 Jan 2026
AI & Industry 4.0 Workshop – DAV College, Jalandhar
13 Nov 2025
Technology & Career Awareness Session – IKGPTU
13 Aug 2025
techcadd Conducts Motivational and Career Counselling Session at A&M College, Pathankot
Ready to get started?
Start building your career today
Free counselling, no registration fee, and placement support included in every program. Leave your number and a counsellor will call you within one working day.
- Free career counselling
- No obligation to enrol
- No registration fee
- Pay only for the course
- EMI options
- On programs of 6 months+
- Placement support
- Until you are placed